Skip to content
CampusPrep
AL-803 (C) · Managing Innovation and Entrepreneurship/Official Syllabus

Managing Innovation and Entrepreneurship (AL-803 (C)) - Official Syllabus (AL-803)

1
Unit 1

UNIT-1 :

  • Innovation, the basic definition and classification:
  • The relationship of innovation and entrepreneurship,
  • creation of competitive advantage based on innovation.
  • Innovative models, Product, process,
  • organizational and marketing innovation and
  • their role in business development.
2
Unit 2

UNIT-2 :

  • Sources of innovation (push, pull, analogies),
  • transfer of technology.
  • Creative methods and approaches used in innovation management.
  • Approaches to management of the innovation process (agile management,
  • Six Thinking Hats, NUF test).
3
Unit 3

UNIT-3 :

  • Project approach to innovation management,
  • method Stage Gate, its essence,
  • adaptation of access to selected business models.
  • In-house business development of the innovation process in the company.
  • Open Innovation as a modern concept,
  • the limits of this method and its benefits for business development.
4
Unit 4

UNIT-4 :

  • Innovations aimed at humans,
  • role of co-creation in the innovation process.
  • The strategy of innovation process,
  • types and selection of appropriate strategies.
5
Unit 5

UNIT-5 :

  • Measurement and evaluation of the benefits of innovation for business (financial and non- financial metrics,their combination and choice).
  • Barriers to innovation in business,
  • innovation failure and its causes,
  • postaudits of innovative projects.
  • Organization and facilitation of an innovation workshop.
6
Unit 6

== END OF UNITS==

Go to where you left off?

Quick Add to Notes

Save questions, your own notes and screenshots into notes filed by unit. It takes a free account.

Create free account

Have an account? Log in